Business management degrees have been a popular choice among students who want to create an established position for themselves in the global business environment. Today, various subjects are combined with business degrees to help professionals enter specific industries. This not only allows students to gather a broad scope of knowledge but also optimally use their expertise in a business environment.



The Bachelor of Arts (Honours) in Business – Level 8 – Full-Time programme, offered by IBAT College Dublin, helps students acquire skills that are relevant to the business landscape of today and develop necessary analytical skills. This blog will focus on what the BA (Hons) in Business degree entails and what future prospects it has to offer. Read on to get detailed insights.

Course structure of the BA (Hons) in Business degree

The BA (Hons) in Business degree is a three-year-long full-time programme. Each year is divided into two semesters spread across 24 weeks of teaching, four assessment weeks and two study weeks. Each semester comprises of six modules, of which 50% are examined by coursework and the other 50% by a blend of examinations and coursework.

• Year 1 modules: in the first year, students will be introduced to core business concepts such as ICT in Business, Principles of Business Law, Financial Accounting, Business Mathematics and Statistics, Effective Communications and other crucial aspects of a business.
• Year 2 modules: the second year is focused on helping students acquire knowledge pertaining to specialised concepts such as Business Intelligence, Digital and Social Media Marketing, Human Resource Management Fundamentals, Consumer Behaviour and Marketing Communications, Sales Management, Information Systems Management and other core business concepts.
• Year 3 modules: the modules in the third year of the course will equip students with necessary data analysis skills and help them develop broad knowledge of Financial Management, Enterprise and Entrepreneurship, Organisational Leadership, Corporate Finance and Governance and other professional development concepts.

Why should you pursue a Bachelor of Arts (Honours) Business degree?

Extensive knowledge: A BA in business will allow you to acquire an extensive understanding of current business theories and concepts, in-depth knowledge of key business principles such as marketing and strategy management and help you become job-ready for the international business setting.
Improved business decision-making: this programme will equip you with skills to make data-informed decisions, consequently helping to enhance the decision-making process within an organisation. You will gain expertise in how data analysis is implemented to business intelligence and business decisions to improve business performance and get better insights into business operations.
Competence: acquiring a degree in Bachelor of Arts (Honours) Business will help you achieve competency to handle the demands of the modern business environment and cater to them efficiently.
Career opportunities: if you have a BA Business degree under your belt, it will open up doors to exciting and challenging career avenues. It will not only catalyse your professional growth but also widen your scope of employment.

Career opportunities for Bachelor of Arts (Honours) Business
Market Research Analyst: as a market research analyst, you will be required to study market conditions and assess potential sales opportunities based on your findings. The typical duties of a market research analyst include:

• Monitoring and forecasting marketing and sales trends;
• Gauging the effectiveness of marketing campaigns and strategies;
• Developing and assessing data collection methods;
• Collecting data about consumers, market trends and competitors;
• Implementing statistical software to analyse data;
• Converting complex data into comprehensible information;
• Preparing reports and presenting them to the management team.

Market research analysts should have extensive knowledge and experience in statistics, the ability to interpret complex information in an understandable manner and strong communication skills (written and oral). The average annual salary commanded by a market research analyst is £24,857.
Corporate Financial Analyst: the job role of a corporate financial analyst primarily involves core responsibilities such as:

• Collaborating with the management and leadership team and aiding them in long-term and short-term strategic business decisions;
• Working to maintain and improve the financial health of an organisation;
• Assisting organisations in achieving the set financial goals;

Corporate financial analysts must have expertise in budget management, possess exceptional communication skills and must be skilled in financial modelling, planning and reporting. The average annual salary of a corporate financial analyst is £37,880.

Business Analyst: business analysts are required to take on several tasks as a part of their core responsibilities such as:

• Developing detailed business analysis which includes outlining the challenges, potential opportunities and solutions to overcome the challenges;
• Budget management and forecasting;
• Financial planning and modelling;
• Strategy management;
• Defining business needs and demands and reporting them to the leadership team;
• Variance Analysis;
• Developing and monitoring data quality metrics;
• Ensuring that the business data needs are met.

A business analyst should have strong analytical skills, be well-versed in technology and its implementation and have impeccable communication skills. A business analyst’s average salary is £43,382 per annum.

If the above-mentioned job roles match your professional goals then you can apply for the Bachelor of Arts (Honours) in Business – Level 8 – Full-Time programme to enter the global business sphere. To get more career-related tips and information, keep watching this space.